Structuring ECR vs. Slash and Burn!

Structuring ECR vs. Slash and Burn!

Everyone is trying to get a handle on costs, but an indiscriminate slash and burn of assets can reduce productivity and profitability. Cost cutting needs to be more precise. Could IT help capture costs as well as the impact of cuts in those costs, in a more organized and transparent way, to avoid such overkill? What are the ways that IT can help structure Enterprise Cost Reduction (ECR) efforts?


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Marti Menacho

Marti Menacho, SVP and CIO, JDS Uniphase

Marti Menacho is responsible for JDSU's Information Technology function. Prior to joining JDSU she was Vice President and CIO at Brocade Communications, where she was responsible for the companywide IT function that enabled the company to e... More   View all posts
Robert Fort

Robert Fort, CIO, Virgin Entertainment Group's North America Megastores

Robert Fort is the CIO for Virgin Entertainment Group's North America Megastores. At Virgin, Robert has implemented a real-time data warehouse, converged voice & data network, and a chain-wide POS system. He architected the company's hi... More   View all posts
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Marti Menacho


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