CXO

Measuring ROU and RON for IT

Measuring ROU and RON for IT

We justify positive Return on Investment (ROI) for new IT initiatives to make a business case, but what are we doing about discovering and measuring negative Return on Unawareness (ROU) and Return on Negligence (RON)? After all, isn’t the net value IT brings based on the ROI – (ROU + RON) formula?

Contributors

    • Ina Kamenz, Vice President and Chief Information Officer, Thermo Fisher Scientific
    • Vasant Dhar, Paduano Fellow, Professor, Head of the Information Systems Group, and Director for the Center for Digital Economy Research at the Stern School of Business at NYU

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Contributors

Ina Kamenz

Ina Kamenz, Vice President and Chief Information Officer, Thermo Fisher Scientific

Ina joined Thermo Fisher Scientific in November 2007 as the Chief Information Officer. Prior to joining Thermo Fisher, she served as Vice President and Chief Information Officer for Tyco International in Princeton NJ and Boca Raton FL. In... More   View all posts
Vasant Dhar

Vasant Dhar, Paduano Fellow, Professor, Head of the Information Systems Group, and Director for the Center for Digital Economy Research at the Stern School of Business at NYU

Vasant Dhar is Paduano Fellow, Professor, Head of the Information Systems Group, and Director for the Center for Digital Economy Research at the Stern School of Business at NYU. He has been on the NYU-Stern faculty since 1983 His longstand... More   View all posts
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Ina Kamenz

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