Also on Vimeo: watch this conversation on Vimeo. About this conversation A CIO Talk Network conversation with Roger Graell Sole, Chief Digital Officer, Bata...
Author - Roger Graell Sole
Roger leads the Digital agenda across the Bata Company, in close collaboration with other functions, regions, and markets from all around the world. He develops the FA2A across Bata globally, enhances the digital transformation and looks to boost the Company’s retail growth.
Roger brings with him over 20 years of experience in the online Fashion industry.
During his career, he has held E-Commerce leadership positions at various companies, such as Lastminute.com and Redcats Group, where he developed the business for La Redoute, Vertbaudet and EmpireStores, across various European countries, leading him to his last role as Global E-Commerce Director at Mango where he successfully grew the brand online for the last 12 years.
Roger holds an undergraduate degree in Mathematics and Statistics and a Management Development Program (PDD) at IESE business school.

