Author - Asiff Hirji

Asiff Hirji is the Chief Information Officer at Ameritrade Holding Corporation. Prior to Ameritrade, Asiff worked for Bain & Company where he led the IT Strategy practice for the company's New York Office. His work with Bain included advising Ameritrade on its merger with Datek. Previously, Asiff served as President and CTO of Netfolio, Inc., an online investment advisor that he took through the entire lifecycle from initial inception to growth and sale. He was also a founding member of the Mitchell Madison Group.


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